{"product_id":"business-research-methods-12th-edition","title":"Business Research Methods 12Th Edition","description":"\u003ch2 dir=\"auto\" class=\"PDq2pG_selectionAnchorContainer\"\u003e📦 Product Details\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthors:\u003c\/strong\u003e Donald R. Cooper, Pamela S. Schindler \u0026amp; J. K. Sharma\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e McGraw Hill Education\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e 21 July 2018\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEdition:\u003c\/strong\u003e 12th Edition\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrint Length:\u003c\/strong\u003e 890 pages\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-10:\u003c\/strong\u003e 9353161193\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 978-9353161194\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eItem Weight:\u003c\/strong\u003e 1 kg 700 g\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 dir=\"auto\"\u003e📖 About the Book\u003c\/h2\u003e\n\u003cp dir=\"auto\"\u003e\u003cem\u003eBusiness Research Methods\u003c\/em\u003e provides a comprehensive introduction to the principles and practices of conducting research in business and management. It covers the complete research process, from \u003cstrong\u003eformulating research questions and developing research designs to collecting, analyzing, and interpreting data\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eThe 12th Edition explores important areas such as \u003cstrong\u003equalitative and quantitative research, sampling, measurement, questionnaire design, data collection, research ethics, data analysis, and report preparation\u003c\/strong\u003e. The book helps readers understand how systematic research can be used to investigate business problems and support informed decision-making.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eIt is particularly useful for students and professionals studying \u003cstrong\u003ebusiness research, management, marketing, finance, human resources, and other areas of business administration\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch2 dir=\"auto\"\u003e👤 About the Authors\u003c\/h2\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eDonald R. Cooper\u003c\/strong\u003e was a noted scholar and author in the field of business research methods, with extensive work in research design and methodology.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003ePamela S. Schindler\u003c\/strong\u003e was an academic and author specializing in business research and research methodology.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eJ. K. Sharma\u003c\/strong\u003e has contributed to business and management education and the Indian edition of this widely used research methods textbook.\u003c\/p\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":52733872931114,"sku":"VASY-9353161193","price":64.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0693\/1218\/4618\/files\/61E1rmnDSaL._SL1300.jpg?v=1790157019","url":"https:\/\/crazyshelf.com\/products\/business-research-methods-12th-edition","provider":"Crazyshelf.com","version":"1.0","type":"link"}