{"product_id":"strategic-management-and-competitive-advantage-concepts-5e","title":"Strategic Management and Competitive Advantage: Concepts 5e","description":"\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eDETAILS : \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAuthor: Jay B. Barney , William S. Hesterly\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003ePublisher: ‎ Pearson Education India\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003ePublication date: ‎ 20 December 2015\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEdition: ‎ Fifth\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLanguage: ‎ English\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003ePrint length: ‎ 546 pages\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eISBN-10: ‎ 9332559406\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eISBN-13: ‎ 978-9332559400\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eItem Weight: ‎ 900 g\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eABOU\u003c\/strong\u003e\u003c\/span\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eT THE BOOK\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eStrategic Management and Competitive Advantage: Concepts (5th Edition)\u003c\/i\u003e by Jay B. Barney and William S. Hesterly is a leading academic textbook in corporate strategy that focuses on how firms generate and sustain competitive advantage. The core foundation of this text is built around the \u003cb\u003eResource-Based View (RBV)\u003c\/b\u003e of the firm, pioneered by co-author Jay Barney, along with the widely used \u003cb\u003eVRIO framework\u003c\/b\u003e (Value, Rarity, Inimitability, and Organization). Rather than treating business strategy as an abstract theoretical exercise, the authors present a structured, actionable process for evaluating internal organizational capabilities alongside external industry forces. The 5th edition thoroughly covers essential strategy topics—including business-level strategies (cost leadership and product differentiation), corporate-level strategies (vertical integration, corporate diversification, strategic alliances, and mergers \u0026amp; acquisitions), and international expansion—supported by real-world corporate case studies and practical decision-making tools.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eABOUT THE AUTHOR\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eJay B. Barney\u003c\/b\u003e is a Presidential Professor of Strategic Management and the Pierre Lassonde Chair in Social Entrepreneurship at the David Eccles School of Business, University of Utah. Widely recognized as one of the founding fathers of the Resource-Based View (RBV) of the firm, his groundbreaking academic papers on internal resources and competitive advantage are among the most cited works in modern management theory.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eWilliam S. Hesterly\u003c\/b\u003e is a Professor of Strategic Management and former Associate Dean at the David Eccles School of Business, University of Utah. Recognized for his excellence in teaching and curriculum development, his research focuses on organizational economics, corporate governance, and competitive dynamics.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":52249282019626,"sku":"VASY-9332559406","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0693\/1218\/4618\/files\/81F2xOnJzVL._SL1500.jpg?v=1786517283","url":"https:\/\/crazyshelf.com\/products\/strategic-management-and-competitive-advantage-concepts-5e","provider":"Crazyshelf.com","version":"1.0","type":"link"}