{"product_id":"the-thought-leadership-manual","title":"The Thought Leadership Manual","description":"\u003ch5\u003eSPECIFICATION:\u003c\/h5\u003e \u003cul\u003e \u003cli\u003ePublisher\u003cstrong\u003e : \u003c\/strong\u003eJaico Publishing House\u003c\/li\u003e \u003cli\u003eBy: Tim Prizeman (Author)\u003c\/li\u003e \u003cli\u003eBinding : Paperback\u003c\/li\u003e \u003cli\u003eLanguage : English  \u003cbr\u003e \u003c\/li\u003e \u003cli\u003eEdition\u003cstrong\u003e \u003c\/strong\u003e: 2016\u003c\/li\u003e \u003cli\u003ePages :  228 \u003cspan\u003epages\u003c\/span\u003e \u003c\/li\u003e \u003cli\u003eSize\u003cspan\u003e \u003c\/span\u003e: 20 x 14 x 4 cm\u003cbr\u003e \u003c\/li\u003e \u003cli\u003eISBN-13 :  978-8184958775\u003cbr\u003e \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eDESCRIPTION:\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e\u003cspan\u003eHow to grab your Clients' attention with powerful ideas\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe Thought Leadership Manual is an essential guide that gives you the necessary sills to dramatically grow your business by becoming a recognised expert in your field.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe ability to create and employ insights that grab the attention of clients and the media has become one of the most important marketing challenges for businesses selling high-value services. Yet 'thought leadership' barely features in marketing courses. What’s more, there is even less advice available on how to create the all-important stream of great ideas (which is the toughest part!).\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe Thought Leadership Manual fills this gap, providing a process and toolkit that enables newcomers and the experienced alike to create and launch successful campaigns by:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• Getting buy-in from colleagues and budget-holders\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• Delivering the all-important breakthrough ideas\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• Planning and executing to deliver the very maximum in terms of marketing, publicity and, most importantly, sales\u003c\/span\u003e\u003c\/p\u003e \u003cul\u003e\u003c\/ul\u003e \u003cul\u003e\u003c\/ul\u003e \u003cul\u003e \u003cul\u003e\u003c\/ul\u003e \u003c\/ul\u003e \u003cul\u003e \u003cul\u003e\u003c\/ul\u003e \u003c\/ul\u003e \u003cul\u003e \u003cul\u003e \u003cul\u003e \u003cul\u003e\u003c\/ul\u003e \u003c\/ul\u003e \u003c\/ul\u003e \u003c\/ul\u003e \u003cul\u003e\u003c\/ul\u003e \u003cul\u003e\u003c\/ul\u003e \u003cul\u003e\u003c\/ul\u003e \u003cul\u003e\u003c\/ul\u003e \u003cul\u003e\u003c\/ul\u003e","brand":"Crazyshelf Store","offers":[{"title":"Default Title","offer_id":50855625818410,"sku":"GANGA-01697","price":27.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0693\/1218\/4618\/files\/739.jpg?v=1763634453","url":"https:\/\/crazyshelf.com\/products\/the-thought-leadership-manual","provider":"Crazyshelf.com","version":"1.0","type":"link"}