Lead, Sell, or Get Out of the Way: The 7 Traits of Great Sellers

DETAILS : 

• Author : Ron Karr
  
• Publisher ‏ : ‎ Wiley India Pvt Ltd
  
• Publication date ‏ : ‎ 24 June 2011
  
• Language ‏ : ‎ English
  
• Paperback ‏ : ‎ 272 pages
  
• ISBN-10 ‏ : ‎ 8126531517
  
• ISBN-13 ‏ : ‎ 9788126531516
  
• Item Weight ‏ : ‎ 450 g

ABOUT THE BOOK 

Lead, Sell, or Get Out of the Way is a high-impact sales manifesto that challenges the traditional "order-taker" or "persuader" mentality. Ron Karr argues that the most successful salespeople don't just sell products; they act as leaders who guide their customers toward a better future.

The book is built on the premise that sales is not about manipulation, but about influence and value creation. Karr introduces the "Titan Principle," which suggests that great sellers take full responsibility for the customer's results, effectively leading the buyer through the decision-making process to solve their most pressing problems.

ABOUT THE AUTHOR 

Ron Karr is a highly sought-after sales speaker, consultant, and past president of the National Speakers Association (NSA). He is known for his "Velocity Mindset," helping organizations accelerate their sales growth by removing mental and operational barriers. Over his 30-year career, he has worked with dozens of Fortune 500 companies, including Marriott and UPS, focusing on how to build high-performance sales cultures.